Expertise Highlights
• Spearheaded strategic collaboration with 120+ subject matter experts and cross-functional teams to research, write, edit and proof complex and highly technical content and design learning activities that exceeded expectations.
• Developed over 50 unique eLearning resources for UMass Global, managing all aspects of production including analysis, project management, design and development, execution, and evaluation.
• Initiated innovative visual solutions as an industry leader, leveraging the ADDIE instructional design framework paired with emerging trends and technologies to create Rexford University, a custom learning tool (Docebo LMS) that supported the overall development of our team members.
• Designed and managed over 1,000 unique, branded design assets for Rexford Industrial, creating online, interactive training materials in various formats, such as printable job aids, instructor-led trainings (virtual and in-person), microlearning, videos, and eLearning courses.
• Directed and designed content of Excellence Unleashed, a monthly, company-wide learning & development newsletter that targeted specific needs of 275 employees in areas of professional development and growth.
• Successfully launched a college internship program for voice-over talent, partnering with over 20 different universities and coaching 38 students.
• Hosted in-person training events (175+ people) at Rexford Industrial, resulting in a 100% satisfaction rate in post-training surveys.
Professional Experience
Learning Experience Designer
Rexford Industrial | July 2023 – January 2025
• Provided creative direction in all areas of the Learning & Development department, creating, delivering, and overseeing learning solutions and training programs that supported the success and growth of internal and external audiences.
• Designed impactful training programs and materials, including eLearning, virtual workshops, self-study job aids and scenario-based training, utilizing learning theories.
• Directed comprehensive needs analyses to assess LMS requirements, translating data insights into customized, user-focused solutions that enhanced employee engagement and performance.
• Orchestrated strategic partnerships with SMEs and department leaders to elicit training objectives and content requests and analyze content performance.
• Developed Emerging Leaders program groundwork by designing core leadership competencies, structuring learning pathways, and creating foundational training materials to promote professional growth and skill-building.
• Presented innovative learning strategies and design concepts to executives, influencing decision-making and aligning training solutions with business goals.
Instructional Designer - Media Development
UMass Global | August 2018 - May 2023
• Responsible for incorporating multi-media educational technology tools in University online and blended courses.
• Oversaw all areas of pre-production and production, conceiving, creating and managing creative assignments through storyboarding, designing, editing, and distribution.
• Lead project manager and established project priorities, identifying strategically focused content, resolving issues that occur when managing multiple deadlines and varied priority levels.
• Created learning objectives, storyboards, written content and design documentation targeted to all goals and requirements while ensuring ADA compliance and accessibility.
• Increased brand awareness by 72% (based on web analytics) by directing efforts of internal marketing team in rebranding the company, including website and promotional materials.
• Served as studio lead, providing direction and leadership to both onscreen and voice talent, maintaining the studio scheduling, and acting as liaison between production team and clients.
• Spearheaded a series of voiceover and studio workshops for our internship program.
• Hosted the university’s TedX Talk, May 2021.
Founder and Creative Director
Mulligan Designs | January 2010 – present
• Provided design solutions for small businesses to establish brand identity and strengthen their visual communication, with a goal of increasing sales and revenue.
• Grew annual revenue from $11,000 to $120,000 over a 3-year period, representing a remarkable growth rate of over 990%.
• Services include custom logo design, media packets, brand-focused print and digital advertising, package design, and digital graphics.
• Maintained a 5-star customer rating on Etsy.com for over 10 years, with 14,600 individual sales.
Social Media Manager
CAT Corona Youth Theater (volunteer) | July 2022 - present
• Generate and maintain monthly content calendars that include innovative marketing strategies to reach our target audience. Monitor and analyze data to determine whether campaigns have achieved their objectives.
• Increased brand awareness across multiple platforms, including a 155% increase in engagement on Instagram, with a 56% increase in followers over a 1-year period.
• Analyzed and strategically implemented marketing strategies, resulting in a sold out season of shows and an increase in total production revenue by 35%.
Studio Manager
Drift Studio NYC | February 2012 - February 2017
• Oversaw day-to-day operations of an elite, Manhattan-based studio, communicating with high-end clients and staff to meet all needs and preferences, ensuring that all aspects of each booking was meticulously coordinated and executed with precision.
• Managed a team of 3 photographers and support staff, overseeing 300+ projects annually.
• Collaborated with high-profile clients such as American Express, Billboard, Vogue and Rolling Stone, resulting in a 60% increase in referral business and positive word-of-mouth advertising.
Lead Graphic Designer
Fisher Printing | February 2007 - May 2010
• Lead designer and supervisor of a 3-person graphic design team, providing design direction for 200+ projects annually at an established 75+ year Printing Company.
• Designed and contributed over 50,000 new images to company database.
• Engaged in all stages of the production process, working with clients to ensure expectations were exceeded and brand identities were upheld.